Hi - I'm Kim

glad your'e here!

I design AI-powered learning experiences that help organizations scale knowledge, spark confidence, and drive measurable impact.

My work blends creative adaptive learning, and change-management strategy—ensuring AI amplifies human potential instead of replacing it.

Learning Experience Design

The Amazing Compliance Race

A self-paced course designed to help financial advisors use ChatGPT prompting the right and safe way to speed up their workflows and reduce compliance errors.

Results:  a scalable, on-brand system where approved prompts and guardrails are shared firm-wide, review cycles shrink, and quality stays high as client volume grows.

Tools: Articulate Storyline, Figma, Vyond, 

Personalizing ChatGPT

A micro-learning course that helps wealth advisors turn ChatGPT into a tailored assistant. Learners use a little-known feature—personalization (custom instructions + memory)—to build a reusable advisor profile (tone, product focus, do/don’t rules, client segments) so outputs are on-brand and risk-aware by default.

Results: Unlike prompt templates, personalization removes repetitive setup, maintains continuity across threads, and speeds approvals with consistent language and disclosures.”

Tools: Rise360, Figma, 

UX Design

Retirement Pal

Signage for National Minority AIDS Council Conference

A mobile learning and budgeting app that helps users over 50 understand, plan, and support their retirement goals by showing them a full picture of their finances—all in one secure place.

Role: UX Researcher & Designer

Tools: Figma, LucidChart, Lyssna

Digital signage for use at NMAC’s 8th annual National Biomedical HIV Prevention Summit. Digital signage for use in all event spaces, promotion, atmosphere
and speakers. 

My Role: Researcher & Designer

Tools: Figma, Adobe Photoshop, pencil and paper

UX Copywriting/Web Design

Business Website Redesign

Lindsay Rawstorne, Advantage Tennis Club Owner had a problem:
his website was outdated and not user-friendly.

Using the UX research and design process, the site was redesigned to make it easy for both members and prospective clients to navigate and find the information they need.

Site copy was rewritten using best UX Copywriting practices to help users engage with the site and take action (sign ups).

Within 30 days of launching the new website, client registrations tripled.

My Role: UX Designer and Copywriter

Tools: Elementor, WordPress, Adobe Photoshop

Content & Copywriting

Blog Series

Landing Page & Email Series

Clients expanding and establishing new business needed to persuade, inform, and capture the attention of potential customers.

I created a 6-part blog series for a digital marketing company expanding their offerings to Medspa owners.

For a local food delivery service, I wrote a series that helped drive 25% more traffic to their site.

Role:  Copywriter

Food delivery service needing landing pages to expand their geographical reach and entice new business through special offers. I designed the layout and wrote copy for their campaign.

Landscaping business looking to increase number of client renewals needed an email series to encourage clients to book their end-of-season service and facilitate renewals. I wrote copy for this series.

My Role:  Copywriter

Client Feedback

Kim is an incredibly dedicated, skillful, and resourceful part of any team, and I could always count on her to put in work of the highest quality while meeting deadlines consistently. I was her manager for over a year, and given the chance, I would hire her back in an instant.
Sonya Gavankar McKay
Director of Digital Strategy, Axiom Space
We're a small business that needed someone to redesign and write copy for our entire site. We were overwhelmed because we have a segmented client base and wanted one site for all clients get the information they needed. Kim delivered. She "gets" what good copy and design are. Our website signups tripled! I'd highly recommend working with her.
lindsay rawstorne tennis club owner
Lindsay Rawstorne
Owner, Advantage Tennis
Working with Kim was a gift. She joined our project midstream and quickly understood the needed outcome. Her background in design, particularly UX, is clear through her output. She takes a careful approach and has a gentle way of ensuring the project stays on task and asks all the right questions to ensure her part of the process has as few revisions as possible.
sonya gavankar
Sonya Gavankar McKay
Director of Digital Strategy, Axiom Space
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